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Category: Graphic Design

The Psychology of Color in Marketing & Design

The Psychology of Color in Marketing & Design

February 5 2020 Colour psychology is a study of how colour affects perceptions and behaviours. It is a very complex theory that has not yet been analysed enough. Because of the lack of information and knowledge, it’s difficult to use in the right way in marketing and branding. In marketing, we use colour MORE →
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Tips for choosing a creative graphic design agency

October 8 2019 If your looking for a creative graphic design agency for your next marketing project then finding the right agency online is really not as easy as it looks. Essentially, the choices are limitless and you can find anything from freelancers advertising on sites like Fiveer, Gumtree, even Air Tasker, right MORE →

5 Reasons why you need to update your logo

February 8 2016 It’s important to have logo that reflects who you are and what you do. For most businesses it makes sense to revaluate your visual identity and make sure that your business is reflected in the most advantageous way. MORE →

Packaging Design Nightmares How to Avoid Them

December 22 2015 If you want your product to have the best possible chance of selling then you need to make the right decision when it comes to partnering with the right packaging design studio. We have seen far too many botched, unprofessional looking packaging design projects that have failed due to not MORE →

Affordable Packaging Design – Case Studies

November 20 2015 Choosing the right designers for packing is crucial, even if you’ve made an impression on your potential customers at every other junction – online and offline – packaging is the final hurtle between potential and purchase. It’s your last and best chance to make a sale. The good news is MORE →

Hopping Mad Designs Reviews Graphic Design Trends for 2016

November 13 2015 Hopping Mad Designs reviews whats in store for 2016 when it comes to graphic design trends. There is so much going on and happening that we thought we would give you a preview of our insights as to the next ‘big thing’ in the graphics world. Dramatic Typography. Typography is MORE →

Why Graphic Design Is Still Vital For Business Success

August 17 2015 Interesting fonts, beautiful imagery and vivid color combinations are all important parts of successful marketing campaigns and work well to grab your attention - which is exactly what the advertiser intended for them to do. If they can get your attention – and keep your attention – the more likely MORE →

Digital Marketing Agencies Sydney–Why You Now Need Them

June 23 2015 There is a growing trend nowadays for web and SEO agencies to try to combine all their services under the banner of a digital agency. They are ditching their old titles of web design and SEO agencies and calling themselves digital marketing agencies. The idea behind this is that they MORE →

Why does my website need to be responsive?

June 21 2015 All websites nowadays need to be responsive or what is termed mobile friendly. A responsive website means that it is viewable on all hand held devices and tablets. Essentially it provides the user with a much better viewing experience and allows them to navigate your site so much easier that MORE →

Eastern Suburbs Website Designers

September 20 2013 Since 1998, Hopping Mad Designs has been designing and building websites for businesses in the Eastern Suburbs of Sydney. So, if you are a business in the east of Sydney, looking for a website upgrade or a completely new web design we are here to HELP. We are also more MORE →