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doolan wagner case study for hopping mad designs

Doolan Wagner Family Lawyers

Branding & digital marketing

Doolan Wagner approached Hopping Mad Designs to create a new website and commence an SEO campaign to drive new sales leads and increase revenue. The results were phenomenal, with a 300% increase in website traffic and excellent Google rankings. The website is built on a WordPress CMS platform allowing for easy updates and the latest plugins. In the competitive divorce lawyers industry, the most profitable keywords are also the most competitive. Proven SEO strategies with a conversion-focused web strategy boosted this client’s search engine rankings – resulting in top 3 rankings for super- tough keywords such as ‘ divorce lawyers North Sydney’.

What we delivered:
  • Brand development
  • Web design
  • Web development
  • SEO
  • Launch Site

    300% increase

    in organic traffic traffic and conversions over 12 months

    205 keywords

    on page # 1 of Google for competitive local keywords

    78.5%  increase

    in organic revenue growth over 12 months

    Key achievements

    • Rebrand website with contemporary style
    • Maximise local SEO results
    • Improved bounce rates
    • Improved customer conversion rates
    • Helped generate new business leads

    Our Approach

    • Custom local SEO strategy to boost online visibility and attract 100s of qualified sales leads
    • Redesign of website for maximum customer conversion rates
    • Finetuned Adwords campaign
    • Help with article and blog copywriting
    • Maintain fabulous ranking results on Google
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