Branding and website for the Australasian Registry of Rare & Genetic Kidney Disease

What we delivered:

  • Logo design
  • Project Brief:

    ARRK (Australasian Registry of Rare & Genetic Kidney Disease) was created to provide information for patients, families and health professionals affected by rare kidney diseases. The organisation was looking for a logo that was quirky and creative, clearly indicting relevance to kidneys – without being too literal.


    Hopping Mad created an original and clever logo device that instantly conveyed the connection of genetics and kidneys.

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