It's one thing to have a great looking site but if it's not converting visitors to customers, it's not working hard enough for your business. At Hopping Mad Designs, we maximise your website's full potential to ensure your site engages and converts online visitors into actual targeted inquiries & sales. Stop losing customers to your competition and let us design your next website with a strong focus on customer conversion rates, the consumers journey and the overall user experience.
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Converting online browsers into paying customers & repeat clients.
Hopping Mad Designs work hard to create a site that works hard for your business. There are a number of important factors we consider in this optimisation. Firstly design is a key component, but we also analyse your traffic, bounce rates and visitor behaviour. Not only that, we assess your content, your call to actions and key points of difference.
Clear and consistent communication is a imperative in any digital or marketing piece. Our advise is strategic and cyclical. We test, review and re-test. There are no set and forget solutions in the online space. Hopping Mad Designs will partner with you for long term, long lasting results that will boost revenue.
Turn all that great web traffic into more sales and heaps more revenue
Is your website converting visitors into paying customers? Are people coming to your website and then exiting the site without buying anything or making an inquiry?mWe can help by designing web pages that are aimed specifically at converting all those would be potential browsers into actual paying customers. This is known as Conversion Rate Optimisation (CRO) and is at the core of everything we do. At Hopping Mad Designs we CONVERT your website into a full time, hard working sales tool that keeps on delivering those great new business leads, inquiries and sales.
Most people, when they land on your website will make up their mind whether they are going to stay or leave within 3 to 5 seconds. It is critical that your website makes a great first impression instantly and this is why your need a CRO strategy. Well designed landing pages by the team at Hopping Mad Designs will dramatically improve your sales, boost inquiries and generate a whole lot more leads than you ever imagined possible for your business.
How does conversion rate optimisation work?
This issue with websites is that many of the main landing pages are genuinely floored and have many design features that actively turn people away, preventing the sale or the inquiry. A lot of these work at a subconscious level, but others are glaringly obvious, for example lack of phone numbers and inquiry buttons.
Most Websites designed years ago were put together in an ad-hoc manner without any thought put into conversion rates. Nowadays, all sites need at least some form of CRO if they are going to be successful online and convert those browsers into customers.
When you sign on with the Hopping Mad Designs Conversion Rate Optimisation service, we look at ways to quickly identify and eliminate elements on your website that will obstruct the user from staying on the site and making a purchase easily.
We will then work with our designers on replacing these negative design elements and replacing them with ones that will get your phone buzzing with inquiries.
It is really amazing what a small few changes to a web page can do for your sales. A large ‘free call’ sign on the top right hand corner of the page is a winner! Moving the ‘free delivery’ icon to the top of the main banner can make a huge difference.
What do the conversion rate optimisation experts at Hopping Mad Designs focus on?
- Eliminate all conflicting messages and statements on your website. We get your prospective clients and customers to look at the important elements on your site – that is, the ones that are going to bring in the money!
- Reduce your site’s bounce rate dramatically. Are visitors landing on your website and then hitting the exit button? Are you paying for a SEO service, getting loads of traffic but small conversions – all this has to do with the bounce rate – we make sure the pages on your website are ‘sticky’ that is, the users will hang around.
- Reduce and slow down your shopping cart abandonment rate. We will ensure that once the user has made the decision to buy, they can make the purchase. These sales are going to be crucial for your business and we will make the shopping experience a pleasure!
- Simplify the conversion process. Buying or inquiring should be a 2 step process – no more than that. At Hopping Mad we guide and funnel users throughout the site seamlessly so that visitors end up exactly where we want them!
Here is an outline of what our CRO team will do to grow your business:
- Custom Designed Pay Per Click Landing Pages: target customers and promote your website via Google Adwords with a customised web page. This is a great way to reduce your expenses when it comes to Adwords and get the type of leads you really want.
- A/B Split Testing: We can see what works and what doesn’t work online between 2 separate web pages.
- Business Health Check Audit: we will look at your site, critique it and come up with real solutions to make it perform so much better.
- SEO for your Website: Our web designers and SEO team work closely to rank a website that is fully optimised for CRO. You will be amazed by how quickly the phone will start ringing once we have optimised each individual landing page and implemented our SEO strategy.
At Hopping Mad Designs we use tools, proven methods, experienced analysts and ongoing conversion rate optimisation programs that will make a significant difference to your websites performance.
Ready to get more sales and customers?
If you want to turn your website into a 24/7 workhorse for your business & get better quality sales speak to us today on 02 9360 8514