Explainer videos

Pack a punch
with an explainer video

Creative animated video solutions
that deliver results for your business.

graphic design Sydney - hopping mad designs
WE ARE
More than a Sydney Design Agency

Hopping Mad Designs is a boutique graphic design agency in Sydney with creative and talented strategic designers, creating slick and professional animated explainer videos for corporates and government clients.

Create a lightbulb moment for your customers

In today’s world of busy consumers, flooded with choices, you only have a few moments to capture their attention. The best way to do this is with the most potent online weapon; an explainer video!

A video communicates your product or services’ intention in a short and concise manner. An animated video provides and engaging and exciting format for a message to be delivered. There is no other form of online communication that performs a better job, and Hopping Mad Designs is experienced at delivering professional and snappy animated messages.

Attract

Get in front of your customers and clearly explain your product, service, idea or concept – encouraging them to buy, inquire, click or download. Video is going to claim more than 80% of web traffic in 2021. Instagram stories, Tik Tok & YouTube, It is vital to incorporate video into your marketing mix.

Explain

Use explainer videos to help people understand anything in a minute or less! When they understand, they can buy quickly.

Support

If you want a better brand experience for your business, explainer videos help your customers by articulating a new product, service, instruction manual & more.

See some of our animated video work

View more of our graphic design work
Our Approach

Why you need an Explainer Video?

  • you have a lengthy and complicated topic
  • for educational purposes; universities, schools, TAFE’s & colleges.
  • increase conversion rates from your website (85% of people are more likely to buy a product once they see an accompanying explainer video).
  • generate interest very quickly. People will always click on the video option if they have one, as reading long reams of text can get boring.
  • websites with explainer videos do better in the search engines as it engages people and keeps them on your website for longer.
  • you can explain anything very quickly.
  • you’re struggling to explain your product or service

Take a look at some of the work we’ve been creating lately

 

8 out of 10 people will choose to watch a video over reading text with the exact same content

Explain anything!

An explainer video is a potent marketing tool if used properly. You can use it to explain anything you like in a minute or less. How good is that!
Use videos to explain almost anything you like, from your new business idea to the most complex scientific theories explained for the commoner.
Your explainer video can be short, or it can be long – but ultimately, it’s all about your audience having a better understanding.

Save lots of time

Save lots of explanation time and email or post online your explainer video. By getting your video designed professionally, you will cut down on repetitive conversations with clients, students and staff. After all, you have better things to do with your time – like running a business!

Cut through and engage very quickly

In 2021, customers are more distracted than ever. They are always on their phones searching, engaging and living on social media platforms. The last thing they want to do is read lots of text. Satisfy this vast audience and their appetite for information by dynamic and animated explainer videos – you see consumer engagements rates explode.

Explode business revenue – engage, influence and convert.

Watch your sales and revenue go through the roof once you start incorporating explainer videos into your marketing mix.

Explainer Videos FAQ's

How long does it take to create an explainer video?

The design and production time will vary depending on the complexity of the project. Longer, more complicated videos that need more graphic elements can add a couple of weeks to the project. But, generally speaking, we can have your explainer video to you between 2 to 4 weeks.

Can you help write the script?

Hopping Mad Designs can provide full script writing services or help copywrite and edit any script you may have. Scriptwriting will be quoted at the briefing stage.

How much does an explainer video cost?

Explainer video prices will vary depending on the length and complexity of the video. But as a general rule, you should be budgeting between $3000-$5000 for a 60-90 second explainer video. At the briefing stage, we can firm up the costs.

How will explainer videos help my business get to the first page of Google?

Google loves fresh new content, and if your page has an explainer video that’s engaging and keeps people on your site, this will help rankings. Google places an extremely high value on relevant and informative content. Explainer videos address many factors in Google’s strict ranking criteria. But, there is no value or point in producing any old video with no value or merit. It has to cut through all the online noise and communicate clearly with your customer base.

Do videos help with sales & consumer convesrion rates?

According to BigCommerce; video now appears in70% of the top 100 search results.

Explainer videos can make your information more memorable, more digestible, provide more consumer engagement than other static forms of content, and increase conversion rates to name a few.

In 2021, customers are more distracted than ever. They are always on their phones searching, engaging and living on social media platforms. The last thing they want to do is read lots of text. Satisfy this vast audience and their appetite for information by dynamic and animated explainer videos – you see consumer engagements rates explode.

In today’s world of busy consumers, flooded with choices, you only have a few moments to capture their attention. The best way to do this is with the most potent online weapon; an Explainer video! It communicates your product or services’ intention in a short, snappy, concise and animated way. There is no other form of online communication that performs a better job, and Hopping Mad Designs is the right agency to create this for you.

What types of explainer videos do you do?

There are a few types of explainer videos we create:

Corporate Videos – with the number of videos being produced online you have to make sure that your corporate video is better than the other corporations out there. Our corporate videos will draw attention and customers to your brand, service or product.

Training Videos – keep your staff and employees motivated and interested in a creative training video. It saves time and money and is now replacing traditional group training sessions. Staff can watch then at their leisure without any disruption to work.

Product Demo Video – close more sales deals and engage customers with a product demo video. Video not only captures how the product works but also effectively highlights its best features instantly. It’s informative, educational and sales focused.

Pitch Video – sum up what your business does in 30 seconds.  Play this to your customers and watch their faces light up as they immediately get what you do. You can also present any new ideas you have in a cool, fun and informative way that will put you at the front of the queue.

Speak to us about how we can build your business

We’d love to talk to you about how we can help you

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