Project Brief:

The Department of Gender and Cultural Studies, part of the School of Philosophical and Historical Inquiry
in the Faculty of Arts and Social Sciences at Sydney University was working on a research project on culture, sexuality, and gender in schools. They required branding for the project, along with an animated explainer video.

Design Solution:

Hopping Mad created a colour and visually strong brand for the program, reflecting diversity and difference. Simple and distinctive, the logo speaks to both students and parents alike.