Chemist Discount Centre (CDC) is Australia’s newest discount pharmacy group. In addition to offering customers an online shopping experience, CDC operates community pharmacy stores throughout Victoria. The website was required to integrate with the CRM systems of the store warehouse. The look of the site was to be in keeping with competitors in the market and reflect a ‘discount’ image.

eCommerce Web Design Solution:

Hopping Mad provided a vibrant but easy to navigate site that screamed ‘discount’. The site was well structured with strong buying cues. Products are filtered for ease of search. A custom back end database solution was created to integrate with current warehouse systems and manage stock effectively.


A robust and extensive eCommerce site easily managed by the client.