Hopping Mad Designs is a Sydney based packaging design agency that has over 18 years packaging design experience. Amid the sea of products available in supermarkets, chemists and retail stores, yours needs to attract the eye and be immediately recognisable. It needs to engage the consumer and sell to them quickly. This is where our design team can really help your business. We have the depth of design experience to make your product look great, all at affordable business friendly prices.
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Boxes, bottles, cartons, you name it we can design it
Your product packaging design also needs to truly capture your brand, so consumers can identify it quickly and with confidence. To create packaging that not only appeals but also performs requires a designer with a thorough understanding of FMCG marketing and a wealth of previous graphic design expertise.
At Hopping Mad Designs, we’ve spent over 18 years working with assorted pharmaceutical, retail, food and FMCG clients, to help bring their products to market. We have established relationships with quality printers who can help advise on a range of packaging choices, including paper stocks and finishes, as well as deliver a cost-effective result.
We make your packaging pop off the shelf
The old adage ‘you eat first with your eyes’ is particularly relevant to product packaging design—and not just for food products. With well-designed packaging you can speak to consumers, promoting your product benefits, offering them a sense of confidence and trust, as well as maintaining their focus. This is why you need to be working with professional packaging designers.
In our time-poor society, consumers are spending less and less time shopping for basic consumable goods, which means your opportunity to capture their attention is limited. Add to this the ever increasing number of products available, and you are truly dependent on striking design to reach your sales targets.
At Hopping Mad Designs, we ensure our packaging is eye-catching and clear, making for a quick sale.
To bring your products to life, we also offer expert copy writing services to ensure that your product now not only looks great, but also conveys a clear and powerful message. By using contrasting colours, clutter-free text and distinct design, we are able to create product packaging that truly sells.
With the emergence of eCommerce shopping, your products packaging really has to appeal to the consumer quickly. Bold and striking designs that catch the eye, particularly when viewed at a smaller scale (mobile phones) – an important consideration in changing consumer habits.
Brand Performance in a Pack
While some may think we’ve moved beyond tribal brands—where customers use their association with a brand or product as a means of expressing their consumer identity—in the fast-paced world of FMCG, nothing could be further from the truth.
Products can evoke a tremendous sense of loyalty (sometimes generational). If your customers are loyal, you want their focus immediately drawn to your package, so as not to give your competitors a chance to change their minds. If, however, you’re trying to establish customer loyalty, your product needs to grab their attention, making them take the time to weigh their options and open their mind to new choices.
At Hopping Mad Designs, we’ve spent over 17 years working with assorted pharmaceutical, retail, food and FMCG clients, to help bring their products to market.
Designs that deliver in the digital space
With today’s increase in online shopping, our designers think 2D as well as 3D, enabling your product packaging design to have as much cut-through online as when face-to-face.
With our strategic approach, we are able to explore all facets of the design journey—from physical product, to online marketing, to social media. By choosing Hopping Mad Designs, you’re ensuring that your complete product packaging design needs are met, both in print and online.
Cost effective packaging design solutions
At Hopping Mad Designs, we understand the importance of a successful product launch and a captivating long-term brand presence. If you’ve been caught in the trap of designs that have been done before, or if you find that you’re spending the majority of your budget before your product launch, it’s time you gave us a call.
Our turnaround times are fast, our designs are fresh, and our finish speaks for itself. From competitor market research, stylish and effective designs, to the finished product, you’ll be impressed by the quality and cost-efficiency offered with our expert product packaging designs.
Ready to start your pack design?
Come into our design studio in Darlinghurst, Sydney for a brief about how we can bring your product to market with creative & intelligent packaging design solutions.