Logo for an online peer support group created by Arrow Foundation
Transplant Tribe
Project Brief:
Arrow Foundation briefed us to create a new logo and brand identity for Transplant Tribe, an online peer support community, created by Arrow to connect patients, parents, and carers navigating the transplant journey.
Design Solution:
The logo needed to be unique and original but fit comfortably alongside the main Arrow Foundation brand. A graphic symbol was created with two figures to provide both the ‘tribe’ and reflect the double ‘T’ in the name. The logo was provided with and without taglines, and with a sub ‘Junior’ brand for kids.
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